Project Details


Rewarding environmentally responsible behaviour

Project URL:
Project Twitter: @recyclebank

  • Community Engagement
  • Environment & Sustainability
  • Audiovisual
  • Social Software

On the Recyclebank site, you can earn 'points' by following one of a number of 'Green Actions', from shopping locally to how to buy a Christmas tree. These points can then be used for discounts in the online store and other deals in the neighbourhood, or they can be donated to a 'Green Schools' programme. With more than 4 million users in its community, Recyclebank has built a substantial audience where many others have failed.

Last updated: 30th of July, 2014

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